Comments

• Comment on So Easy a Caveperson Could Do It – Google Analytics by Brittany
  I agree that Google Analytics is an absolute must for every small business owner's website! It gives great insight into what kind of keywords potential customers are using to find your business (so you can better optimize your site), how long visitors are staying on your site (to gauge how useful your content is), and where the majority of your visitors […]
  Brittany
• Comment on Negative Keywords (Hidden Costs of Google Adwords – Post #2) by admin
  Thanks for pointing that out. I meant it the other way around -- it reads correctly now. […]
  admin
• Comment on Negative Keywords (Hidden Costs of Google Adwords – Post #2) by Michael Loveridge
  ...just a note of clarification. In your 6th paragraph, you state "that having your ad appear in irrelevant search results causes your click through rate to rise," which is inaccurate. Having your ad appear in irrelevant search results decreases the likelihood of receiving a click, which would cause your Click Through Rate to DECREASE also. Lower C […]
  Michael Loveridge